Table 2a Focusing factors when choosing OTC drugs (multiple answer question)
Factors | n (%) |
|---|---|
Price | 108 (60.0) |
Effectiveness | 90 (50.0) |
Ingredients | 78 (43.3) |
Ease of Use | 76 (42.2) |
Publicity | 55 (30.6) |
Recommendation from Family and Friends | 30 (16.7) |
Introduction from Staff | 29 (16.1) |
Brand Name | 29 (16.1) |
Dosage Form | 19 (10.6) |
Internet Info | 18 (10.0) |
Sales Ranking | 10 (5.6) |
TV Commercial | 5 (2.8) |
Impact of Package | 5 (2.8) |